Twisted X joins Syndic8’s rapidly expanding client base

Boston, US (Aug 18, 2020) – Syndic8, the rapidly growing provider of cloud-hosted, collaborative, plug and play, digital distribution platforms for the footwear and apparel industry, has announced that Twisted X Inc has become the latest addition to its expanding client list. Twisted X, based in Decartur, TX, creates comfortable, handcrafted footwear for men, women, and children across the lifestyle, western, work and outdoor categories. In addition to producing innovative products for their customers, Twisted X is known for their cutting-edge comfort technologies, sustainability mindset and philanthropic roots.

With a progressive, non-seasonal and rapid product development cycle, it was critical that Twisted X had an e-commerce infrastructure that would support the timely, accurate distribution of high-quality, digital product data across multiple channels, markets and retail partners. As such, their search for a suitable solution needed to take an end-to-end view resulting in improvement across the process spectrum, including ease of data capture, data quality / consistency, destination-specific curation and speed of digital catalog distribution and furthermore, being able to rapidly repeat that process with new channels and partners. Having heard good things about what Syndic8 was delivering, they decided to undertake an evaluation.

Using their partnership-centric, evidence-based approach, Syndic8 were quickly able to prove their ability to meet Twisted X’s rigorous requirements and have now executed contracts to deploy the Syndic8 platform across the enterprise.  

Scott Sessa, SVP Business Development at Twisted X stated, “Before committing to a critical component in our e-commerce infrastructure, it was imperative that we found a supplier that could not only meet our current and future needs but demonstrated a culture and ethos that would allow us to develop a lasting relationship. With Syndic8, we believe we have made the right choice”. 

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